DIRECTV
.
\ SUNDAY SCARIES
Overview
Sack the Sunday Scaries with DIRECTV
We all know and have suffered from the Sunday Scaries: the anxiety that sets in on a Sunday night, once the games are over, knowing the work week is ahead. Now, this album of sleep content is available to help you “Sack the Sunday Scaries”.
An extension of our previous campaign, Overly Direct Sportsperson with DIRECTV and Travis Kelce, the dynamic duo is back with an album of sleepy audiobook content to help fans relax on Sunday evenings.
The audiobook album consists of 11 soothing sleep tracks, all centering on the topic of football. Drift away to “Lawn Care for Football Venues” or “How Footballs are Made”. You can even enjoy the soporific sounds of Travis Kelce gently blowing a whistle for 10 minutes.
The audio content is available exclusively on Spotify, a natural place for soothing audio content to be enjoyed by football fans everywhere.
Are you ready to disrupt?
LET'S TALK
For some, “good enough” will always be enough. But maybe not for you. Maybe that’s why you’re here. Yeah, we thought so. Welcome.
© TBWA. All rights reserved. TBWA and Disruption are registered trademarks of TBWA.